Top Online Shopping Sites in Austria 2023 | Best Austrian Online Shopping Sites

Are you living in Austria and you have been looking for trusted online stores where you can get everything that you needed? If yes, ensure that you read this article carefully to the end as I reveal to you some of the Top online shopping Sites in Austria.

Austria, formally the Republic of Austria, is a landlocked country in Central Europe, lying in the Eastern Alps. It is a federation of nine provinces, one of which is the capital, Vienna, the most populous city and province. 

The country is a highly developed industrialized country with an important service sector. The most important industries are food and luxury commodities, mechanical engineering and steel construction, chemicals, and vehicle manufacturing.

Ecommerce in Austria is quite focused on foreign ecommerce websites. A study from 2018 has shown that 55 percent of the money Austrian consumers spend online goes to international retailers. See Top Online Shopping Site in Vietnam.

In Austria, most online shoppers prefer to pay by invoice. Popular payment methods in Austria are cards and bank transfers. For foreign e-tailers looking to gain ground in Austria, this is important to know.

In 2022, the top five online stores in the Austrian e-Commerce market are amazon.de, zalando.at, ikea.com, mediamarkt.at, and universal.at. amazon.de leads this market with revenues of US$922.4 million in 2022.

Followed by zalando.at with sales of US$423.9 million and then ikea.com with sales of US$234.9 million. Together, the top three online stores account for a market share of 28.8% of the top 100 stores in the Austrian e-Commerce market.

The ranking is based on the top stores by e-Commerce net sales in this market in 2022. By using the filters provided below, the list of online stores can be narrowed down according to different types of research questions.

Best 10 Online Shopping Sites in Austria 2023

The top ten of online stores in Austria is dominated by foreign ecommerce companies. In 2020, the 250 best-selling online shops in Austria generated total online sales of 4.9 billion euros.

The top 10, which can be seen below, accounted for half (47.2 percent) of this turnover, with total sales of 2.3 billion euros. Of course, the top 10 list changes every year. But in 2020, this was the list of the ten biggest online stores in Austria, based on data from EHI:

Amazon.de1.13 billion euros
Zalando328.7 million euros
MediaMarkt144.3 million euros
Universal136.5 million euros
Otto120.6 million euros
H&M105.6 million euros
Shop Apotheke101.8 million euros
Apple98.7 million euros
XXXLutz92.8 million euros
Electronic4you74.5 million euros

What is the Biggest Online Shopping Site in Austria

Amazon.de is leading the Austrian e-commerce market, with e-commerce net sales of US$1,420 million in 2021 generated in Austria, followed by zalando.at with US$436 million.

Third place is taken by mediamarkt.at with revenues of US$282 million. Shop-apotheke.at is the fourth biggest online store in Austria with net sales of US$182 million in 2021.

The eCommerceDB provides detailed information for over 30,000 online stores in more than 50 countries, including detailed revenue analytics, competitor analysis, market development, marketing budget, and interesting KPIs, such as traffic, shipping providers, payment options, social media activity, and many more.

I hope that you have found this article helpful. In case of any other questions about the Top Online Shopping Sites in Austria, kindly make use of the comment section below this article.

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